ComplexContracting | Joint Ventures
JV Structure Evaluator
Answer a few simple questions which will help you to analyse whether to use a corporate, contractual or hybrid structure for a joint venture.
1
Will the venture develop its own independent brand and market position?
A
Venture will have its own brand and market position entirely distinct from that of any co-venturer.
B
Venture will have its own brand and market position but these will be derived from or closely linked to those of one or more co-venturer.
C
Venture will appear to customers to be part of one of the co-venturer's businesses.
Question 1 of 11